MINDSET

What sets us apart

By making the most of our energy, DOTLUX inspires people, time and time again.

Group of seven people in a modern meeting room, some working with laptops, surrounded by plants and landscapes.

Working in a company that lives innovation and team spirit just feels right - the support and appreciation within the team make every day special.

Ronja Luft
Ronja Luft
Product management
Our values

Going to work with joy

Trust

We turn people into fans by doing what we say and saying what we do

Honesty

Create transparency to enable internal and external trust

Economic behaviour

We provide security and increase efficiency to create financial stability

Appreciation

Gratitude and genuine acceptance of our diversity as the cornerstone of good cooperation

Sustainability

Taking the lead and thereby strengthening effectiveness and willingness to innovate

A cheerful group of six at an outdoor event, with drinks and balloons in the background.
A group of cheerful people standing in an office and cheering into the camera.
A group of athletic participants after a competition, some wearing medals and smiling proudly into the camera. Trees and event tents in the background.
Vision

The likeable lighting brand that takes bold paths and is always that little bit better.

A woman in DOTLUX clothing holds a notebook and speaks to colleagues in a meeting room, who listen attentively.
Mode of operation

Sustainability in our daily work

Our corporate culture is an active expression of our values, our vision and our purpose. It represents a new kind of sustainability - one that is deeply rooted in the way we work every day.

A woman in a DOTLUX outfit looks at an open catalogue while a colleague works at a table next to her.

We see sustainability not only as a responsibility towards the environment, but also as an opportunity to revolutionise the world of work.

Benjamin Penderock
Benjamin Penderock
Management
A man in a DOTLUX polo explains something to a colleague at the computer while they both look at the screen.

Making culture tangible

Our aim is to bring our corporate culture to life and make it tangible - for our employees, but also as a model for other companies.

A young man in a DOTLUX polo concentrates on sealing a box with adhesive tape in a warehouse environment.

Creating space for potential

We want to create a space in which people can realise their potential, identify with our shared vision and work sustainably without feeling used up.

Two people working together on a laptop, in the background an idyllic landscape in a picture.

Being human and inspiring

In this sense, our culture is not only sustainable, but also human and inspiring.

Two men in the warehouse, one pointing at the screen of a laptop while the other listens. Shelves with boxes in the background.

Shaping the world of work

We believe that this approach will not only change the working environment, but will also reshape the entire working world in the long term.

CIRCLE-Principle

Everyone in the circle takes responsibility

This is where new ideas, projects and innovations are created, which we drive forward as a team - together, independently and on an equal footing.